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Making an ad

Making an ad published on No Comments on Making an ad

I don’t understand fashion ads sometimes. I was on a bus recently and saw this weird one with a horse.

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Just boggling. Why is she on the beach with a horse? What is she doing? I couldn’t stop looking at the horse, forget whatever she was wearing. What was that horse doing on the day? Was it confused? Is this normal for that horse? Who thought this was a good idea?